Caramelo da Silva

Client

Visa and Banco do Brasil

Year

2024

FOOH made for Visa and Banco do Brasil

Overview

Character design work by INCAL ® for Visa and Banco do Brasil. This project involved recreating Caramelo da Silva in 3D, a character already established by the brand in Brazil, for the Paris 2024 Olympic Games campaign.

I was responsible for the entire modeling, retopology, and texturing process to prepare it for animation.

Client

Visa and Banco do Brasil

Industry

Advertising

Service

Character Design

3D Animation

Modelling

Texturing

Lookdev

Duration

1 Month

Softwares

Blender

Zbrush

Substance Painter

Two scenes were recorded, one at CCBB São Paulo and another at CCBB Brasília. After the recordings, motion tracking, animations, VFX, sound design, and post-production were carried out. The entire project was executed by INCAL ®.

Textures